Challenges of formalizing informal accommodation establishments in the costa das falésias tourism region, Paraíba

Authors

DOI:

https://doi.org/10.59776/2764-5835.2026.8465

Keywords:

sustainable tourism;, accommodation establishments;, informality in tourism.

Abstract

The informality of accommodation establishments represents one of the main challenges to sustainable tourism
development in emerging destinations, affecting service quality, competitiveness, and tourism planning. This study
aimed to analyze the challenges and benefits of formalizing informal accommodation establishments in the Costa
das Falésias Tourist Region, Paraíba, considering their contribution to socioeconomic development and sustainable
tourism. An exploratory and descriptive approach was adopted using qualitative and quantitative methods,
including questionnaires administered to accommodation owners and managers, as well as the mapping of 424
establishments through Artificial Intelligence and Power BI tools. The results reveal that only a small proportion
of the accommodation establishments are formally registered, with bureaucracy, compliance costs, lack of
information, and the need to adopt more sustainable practices identified as the main barriers to formalization. On
the other hand, formalization increases access to public policies, professional training, credit opportunities, and
greater integration into tourism planning. The study concludes that formalization is a strategic element for
strengthening competitiveness, improving service quality, and promoting the sustainable development of regional
tourism, requiring public policies that foster productive inclusion, simplify formalization procedures, and support
small entrepreneurs.

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Author Biographies

Francisco Coelho Mendes, Universidade Federal da Paraíba

 Doutorado em Ciência, Tecnologia e Inovação Agropecuária (UFRRJ). Professor na Universidade Federal da
Paraíba (UFPB). CV: http://lattes.cnpq.br/8184612809361335.

Diego Teixeira Marques, Universidade Federal da Paraíba

2 MBA em Ciência de Dados (Universidade de Fortaleza). Colaboradora do OTPB na Universidade Federal da
Paraíba (UFPB). CV: https://lattes.cnpq.br/7203752705697989.

Mozart Fazito Rezende Filho, Universidade Federal do Rio Grande do Norte

3 Doutorado em Geography, Planning and Environment Policy pela University College Dublin (Irlanda). Professor
na Universidade Federal do Rio Grande do Norte (UFRN). CV: https://lattes.cnpq.br/1500119299281914.

Capa da 4ª Mostra de Pesquisa Científica e Mercadológica da RBOT, com o logotipo da revista ReBOT no topo e uma ilustração de um parque turístico ao pôr do sol, destacando o título do evento e a marca da UERN na parte inferior.

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Published

2026-09-15

How to Cite

COELHO MENDES, Francisco; TEIXEIRA MARQUES, Diego; FAZITO REZENDE FILHO, Mozart. Challenges of formalizing informal accommodation establishments in the costa das falésias tourism region, Paraíba. BRAZILIAN JOURNAL OF TOURISM OBSERVATORIES (ReBOT), [S. l.], v. 5, n. 2, p. 119–130, 2026. DOI: 10.59776/2764-5835.2026.8465. Disponível em: https://homologacaoperiodicos.apps.uern.br/index.php/ReBOT/article/view/8465. Acesso em: 11 oct. 2026.

Issue

Vol. 5 No. 2 (2026): 4th RBOT Scientific and Market Research Showcase

Section

Articles

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Copyright (c) 2026 BRAZILIAN JOURNAL OF TOURISM OBSERVATORIES (ReBOT)

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